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As a small business owner, you probably know a lot about your own company, but may not no much about what it takes to make a great website. That’s why it’s such a good idea to work with experienced professionals (like Scottsdale Website Design). Having been in business for over 10 years, we want to share with you some of the biggest mistakes we see websites make. These errors stem from a poor understanding of what needs to be done to create a compelling, unique and user friendly website. A small business that is looking to design an enjoyable, navigable and interesting website for its clients and visitors should avoid the following mistakes under all c ...
Google has just announced it’s next big update to how it ranks websites. It’s called “Mobilegedon”, and it targets non-mobile friendly websites. If your website isn’t ready then this could potentially have a huge impact on traffic to your website. Mobilegedon hits on April 21, 2015 and it’s very important that you’re website is ready. Google has said that the Mobilegedon update will have the biggest impact on search results ever. Even more that Panda or Penguin, (Google’s biggest updates that it’s ever launched). What is Mobilegedon? Basically this means Google is redoing the formula they use to rank websites to fav ...
Just creating a great ad is not enough. Where and how you place that ad really maters. Take a look at these terribly misplaced ads. See More at:http://www.viralnova.com/hilarious-advertisement-fails/ 1.) A Starbucks sliding van door that does nott exactly endorse the coffee. 2.) Jesus and KiteKat kitty, side-by-side. 3.) I never knew Jack Nicholson was in Les Mis 4.) Wow, heart issues are really cheap nowadays 5.) Yum. Tastes like a dumpster.
We're pleased to announce that we've moved our B2B Networking Mixer to an exciting new venue! Given that we are gathering on Valentine's Day this month, El Santo Cantina will be the perfect romantic paradise to mix and mingle in. OUR NETWORKING FORMAT: The B2B Networking Mixer has been a popular after-work business event that has taken place the 2nd Thursday of each month for the past 9 years. We offer a professional but fun environment catering to the serious networker representing every type of business industry. All those in attendance can count on making connections with hundreds of other like-minded business owners, professionals, and entrepreneurs who are there to e ...
All day torrow (Weds, Jan 30th), all Coffee Bean and Tea Leaf locations will be giving out free 16 oz coffee or tea to help celebrate their 50th anniversary. Talk about a great marketing move. This is exaclty the type of PR that can drive a lot of attention to any business. It's a big expense for any business to give away free product, but it can turn into a big payout if done correctly.
Is you're password "password" or do you use the same password for everything? If so, then you could be a target for identity theft. A recent study shows the 25 most common passwords used. If your password is on this list, then it's time to make a change. ## Password Change from 2011 1 password Unchanged 2 &nb ...
Sometimes you can have a great brand but it needs to be updated or refreshed from time-to-time in order to keep in relevant and up to date. The fast food chain “Wendy’s” is a great example. They have recently re-did their band to be more current, and modern. First opened in 1969 in Columbus, OH, Wendy’s is the third largest quick-service hamburger company in the world, with more than 6,500 franchise and company restaurants in the U.S. and 27 other countries. Dave Thomas (founder of Wendy’s) said, “I don’t always eat quick-service hamburgers, but when I do, I prefer Wendy’s.” The Associated Press has reported on a new Wen ...
I ready this great post by David Horsager. It's a must read.We are in a crisis, and it’s not the financial one. At the World Economic Forum in China, world leaders got it right when they declared that our biggest crisis is a lack of trust and confidence. We are in a trust crisis and few people really understand the bottom line implications. Trust not only affects credit and government relations, but it also affects every relationship. And as we know, sales is all about relationships, and your primary currency is not money – it’s trust. If you think trust is just a “soft skill,” consider the impact of Tiger Woods’ behavior off the golf ...
Unless you’ve been living in a cave for the last 20 years, you’ve heard of the Internet and know what a vital role it can play in marketing your business. Compared to traditional advertising mediums, online marketing and advertising can be far more cost effective. Compared to things such as TV, print and radio, the Internet can be one of the most cost effective forms of advertising. Unlike a TV ad, your website is always “running” and you don’t have to wait for the publication to hit the newsstands. You can change your website as often as you want and there are easy, tangible ways to measure the results and traffic. If you’re like many business ...
Unless you’ve been living in a cave for the last 20 years, you’ve very likely heard of the Internet and probably use it on a regular basis. However, you may not be aware of the vital role the Internet can play in marketing your business. When compared to traditional advertising mediums, online marketing and advertising can be far more effective and can provide a much better ROI (return on investment). Compared to other mediums such as TV, print and radio, the Internet can be one of the most cost effective forms of advertising, dollar-per-dollar. Unlike a TV ad, your website is always “running”, 24 hours a day, 7 days a week, and you don’t have to wait for the pu ...
ASBA (the Arizona Small Business Assocation) is hosting the 1st Annual National Small Business Week Mixer on Tuesday May 22. When: Tuesday, May 225pm - 7pmLocation:Center for Entrepreneurial Innovation at Gateway Community College275 N. Gateway Dr.Phoenix, Arizona 85034More details at: http://www.asba.com/events/event_details.asp?id=228898
Looking for a great charitable cause to get involved with? My friend Jolene Goring at Geo-Fit Personal Training is helping to organize the 2012 Pushups For Charity Challenge.Pushups for Charity will raise funds for the severely injured men and women of our Armed Services by generating donations to The Boot Campaign. And Pushups for Charity will inspire and motivate lots of Scottsdale and Phoenix residents to embrace the fitness lifestyle...in a simple and fun way. And to celebrate in a fun way they will also be giving away a bunch of prizes including a trip to Hollywood for a very special event.Learn more by watching this short video:http://www.pushupsforcharity.com/geo-fit-personal-training ...
I just read this great article on CNN Money. Silicon Valley, which has always had a big demand for progarmers and software/web developers, is now on the look out for great user interface and web designers."In the Silicon Valley hierarchy, coders have always ruled the roost, but right now there's a different skill set on the industry's most-wanted list: designers.From giants like Facebook and Google to barely hatched startups, everyone is fighting over a small pool of artists skilled at bringing websites and apps to life.Johnnie Manzari, a prominent user interface designer for more than a decade, says he gets weekly phone calls from people asking him to recommend good designers."The ...
Come network with local business owners in the Scottsdale area while helping support a good cause. When: Tuesday April 9th from 5:30 - 7:30 PM Where: Affinity Kitchens 7848 E. Redfield Rd. #10 Scottsdale, AZ 85260 RSVP By April 9th
Today I saw this great video from Google about how to create a TV commerical. While watching it, I was impressed by all the great info it had. It contains great principals that you can use for any type of marketing campaign, not just TV commercials.
Today I read a great article about 7 new changes Facebook is rolling out that WILL effect your business. Cover Photo and Profile Image Larger, Highlighted and Pinned Posts Setting Company Milestones New Applications Facebook Offers Facebook Insights, Admin Panel and Messaging Facebook AdvertisingRead full article at: http://www.socialmediaexaminer.com/7-new-facebook-changes-impacting-businesses/
One big trend in website design over the last 12 months has been the increased use of infographics to communicate complex ideas. What is an infographic? Unlike a boring charts or stale bar-graphs, an infographic communicates otherwise boring subjects (like auto financing) in an interesting and graphical way. Below is a great example of a infographic. So why not consider using a well desinged and compelling infographic on your next website project. --> ;Content on this page requires a newer version of Adobe Flash Player.--> Source: How Fast Does A New Car Lose Value
If you're a business owner like me, then you probably know how much of a pain bookkeeping can be. You have lots paper reciepts and even more in your email inbox. It can be a chore to either scan or enter them by hand into your accounting program. Now there's a solution that will make youre life much easier. Just yesterday I found a new servicec called shoeboxed.com. They give you pre-paid envelopes (simular to the ones you get from Netflix) that you shove all your reviepts into and they do all the scanning and data entry. Everything shows up in your shoeboxed.com account. It even can automatically sync up with your Quickbooks or Freshbooks. Best of all, they also have an iPhone/A ...
This October 15th in Cave Creek, Arizona you'll be able to run with the bulls, just like they do in Spain. So is this a great idea or just crazy publicity stunt? You decide. www.runwiththebullsusa.com. I can't wait to check it out.
My friend Allan Zee from Argeus Benefits Group sent me some great information on healthcare reform that I wanted to share with everyone. Here's what Allan has to say.No matter what plan emerges from the debt talks in Washington, future Social Security benefits will be trimmed back. The following article by John Schoen at MSNBC.com explains. As Congress and the White House continue their dysfunctional dance toward financial Armageddon, the elusive, $4 trillion Grand Plan that would include Social Security and Medicare reform has fallen off the table.But in the early stages of the budget battle, a series of proposals surfaced that provide clues to what broad reform of Social Security might lo ...